Central Mortgage Funding logo

Central Mortgage Funding

Laptop computer displays the home page of Central Mortgage Funding's website.


Central Mortgage Funding is a mortgage company based in Southfield, Michigan. They approached The Kreativ Network to develop a website that could help them generate more leads and grow their business.

The website development aimed to create a responsive website with fast load times that could showcase the company’s services and generate leads. The website needed to be user-friendly and easily navigable, with clear calls-to-action that could drive conversions.

Mojo's Wish website displayed on a Macbook Pro


The Kreativ Network designed a responsive website that featured easy-to-use lead generation forms and clear calls-to-action. The website was optimized for fast load times, ensuring users could easily access the information they needed without experiencing delays.

To improve the lead generation process, The Kreativ Network integrated the lead generation forms into Central Mortgage Funding’s CRM and appointment platforms, allowing them to manage and track their leads easily. This integration helped streamline the lead generation process, allowing the company to track better and collect their information and ultimately close more deals.

Additionally, the website was optimized for SEO, helping it rank better in search engine results and driving more organic traffic to the site. Finally, The Kreativ Network implemented a content marketing strategy to help increase brand awareness and drive more leads to Central Mortgage Funding’s website.


The website development significantly improved Central Mortgage Funding’s online presence and lead generation efforts. The responsive website design and fast load times helped reduce bounce rates and improve user engagement. Additionally, the lead generation forms integrated with their CRM and appointment platforms enabled the company to manage their leads more efficiently and increase conversions and closed deals.

Overall, The Kreativ Network’s website development for Central Mortgage Funding was successful. Today, the company is generating more leads and growing its business quickly.